Brand & digital studio — Rotterdam
We build brands that argue for themselves.
Positioning, identity and the site that carries it. Six-week engagements, one senior team, no handoff to juniors after the pitch.
Selected work
Three of the eleven brands we rebuilt last year.
Identity · Packaging
Verdant Co.
A refill-first cleaning brand needed shelf presence without the greenwash vocabulary.
Brand · E-commerce
Halden Furniture
Repositioned from flat-pack discounter to considered maker. Average order value up 41%.
Strategy · Digital
Orbit Foundry
A machine-shop with forty years of work and no way to show it. Now their archive is the pitch.
Process
How the work actually runs
- 1
Interrogate
Two weeks of interviews with your team, your customers and the people who said no.
- 2
Position
One sentence everyone can repeat. If the room cannot agree on it, nothing after this works.
- 3
Build
Identity, tone and the digital system designed together, rather than handed between disciplines.
- 4
Hand over
Guidelines your team can actually apply, plus a working session to make sure they do.
11
Rebrands shipped in 2025
6wk
Typical engagement
4
Senior people, no juniors
92%
Clients return within a year
“They killed our favourite idea in week two and were right to. The positioning they replaced it with is the reason we closed the round.”
Marta Ellison
Founder, Verdant Co.
Selected clients
Who the work was for
Before you get in touch
How much does a rebrand cost?
Between 45,000 and 120,000 euro depending on scope. We quote a fixed price after the first conversation, and it does not move unless you change the brief.
How long does it take?
Six weeks for positioning and identity, ten to fourteen if the digital build is included. We only run two projects at a time, so the calendar is the real constraint.
Who actually does the work?
The four people you meet in the pitch. There is no team of juniors waiting behind them, which is also why we take so few projects.
What if we hate the direction?
You will see it in week three, not week nine. We show work early and unpolished precisely so that killing a direction is cheap.
Got something that needs saying properly?
We take on two new projects a quarter. The next slot opens in March.